The brief
The Circle is a community interest company in Dundee with a More Than Profit
ethos, and it does four quite different things: it rents affordable workspace
to small organisations, it sells consultancy, it runs a mobility service, and
it takes on volunteers.
Organisations like this have the hardest websites to structure, and it is a
structural problem rather than a design one. Somebody looking for a desk, a
consultant, a wheelchair and a volunteering placement want four unrelated
things, and every one of them arrives on the same homepage. Put all four at
equal weight and nobody can find theirs. Pick a favourite and three services
quietly disappear.
On top of that, a site like this has to be genuinely accessible. Not
accessible as a compliance box, but accessible because the mobility service
exists and the people using it are the ones most often failed by a decorative
website.
It also had to be editable. The Circle publishes constantly, and a site that
needs a developer to change a date is a site that goes stale.